Reduce costs and boost productivity

Turn Messy Processes into Reliable Automated Workflows

I help organisations redesign and automate core operations using Salesforce, APIs, n8n and AI, so teams save time, trust their data and scale without adding administrative overhead.

Frazer Lewis - Salesforce Professional

Automation that solves real operational problems

Your Actual Challenge

Common Problems I Solve

Most organisations do not need more software. They need their systems, data and processes to work together properly.

Rephrase helps you replace manual work, fragmented data and inconsistent handoffs with clear, connected workflows.

That might mean improving the way Salesforce supports your team, connecting it to other systems through APIs, building workflow orchestration in n8n, or using AI where it adds genuine value.

The goal is simple: less admin, fewer errors, faster turnaround and better visibility.

  • Teams wasting hours on repetitive manual tasks
  • Information spread across spreadsheets, inboxes and disconnected tools
  • Reporting that takes too long to produce or cannot be trusted
  • Processes that depend too heavily on individual team members
  • Salesforce in place, but not properly supporting day-to-day operations
  • Growth creating more overhead instead of more capacity

Services Overview - How I Can Help You

Process Discovery & System Design

I start by understanding how your organisation actually works. That includes your current process, your data, your handoffs, your bottlenecks and the points where work slows down or falls apart.

Workflow Automation & System Implementation

I design and implement practical workflow solutions using Salesforce, integrations, APIs, n8n and carefully chosen third-party tools. The focus is always on solving the right problem in the simplest effective way.

Operational Optimisation & Continuous Improvement

Once the core workflow is in place, I help refine it over time. That may include improving reporting, removing friction, extending automation, or identifying the next highest-value opportunity.

What Good Looks Like

Manual tasks reduced or removed

Better visibility across teams and systems

Cleaner, reliable and crucially, trusted data

Faster, more consistent delivery

Less dependence on workarounds

More room to grow without admin friction

“We reached out to Rephrase to help us with some management information automation. What was once a 3-day manual task is now completed in 2 hours.”

John Slator
Head of Data and Insights, Concern: the mental health and wellbeing group

“Rephrase stood out from the competition in terms of being able to demonstrate that they talked our language and understood our business and our salesforce requirements.”

Nick Spencer
Managing Director

“Rephrase were instrumental in our implementation of Salesforce. We went from a manual to a digitised process, whereby all our key sales documents are now produced via Conga Composer in Salesforce.”

Fraser MacKay
Commercial Director, FEC Heliports Worldwide Ltd

My Salesforce Certifications

Salesforce Certified Adminstrator
Salesforce Certified Advanced-Administrator
Salesforce Certified Sales Cloud Consultant
Salesforce Certified Platform App Builder